Job Details |
Description |
|---|---|
Title |
Marketing & Sales Director |
FLSA |
Exempt |
Department |
Administration |
Salary Range |
Starting at $62,000, DOE |
Scheduled Hours |
8am – 5pm, Monday-Friday, varies for Event Support and communication with NYC / touring companies |
Job Level |
Director |
Employment Type |
Full-Time Regular |
Primary Location |
Anchorage, Ak |
Revised |
January 2024 |
Summary
The Marketing & Sales Director leads, plans and directs all marketing and sales strategies to meet annual revenue and programming goals for ACPA/Broadway Alaska. Responsibilities include, but are not limited to, developing and executing:
annual season and venue sales and marketing plans
consistent and regular performance analysis with necessary course corrections
annual advertisement sales and placement strategy
oversight of ACPA, CenterTix and Broadway Alaska brands
content strategy and execution for the organization and its programs
The Marketing & Sales Director is the main point of contact for ACPA’s agency partner and national tour marketing teams to execute Broadway Alaska media plans and engagement strategies. This position also works with resident companies and user groups of ACPA to support their marketing needs as required, builds effective partnerships to collaborate and/or market with ACPA, and strategizes effective pricing structures for rental, advertising and sponsorship sales.
This position oversees the Content Coordinator to design, implement and maintain content via social media, websites, and print collateral and the Subscription and Membership Coordinator to provide stellar customer service, communications and support to subscriber/member patrons.
The Marketing and Sales Director works collaboratively to support all departments’ marketing and content needs.
The Marketing and Sales Director reports to the President & COO, ACPA / General Manager, Broadway Alaska.
To thrive in this role, you must anticipate needs and love being part of a high functioning team, be comfortable with technology and basic accounting principles, have excellent writing and interpersonal skills with strong initiative, positivity, attention to detail, accountability and ownership, including a desire to grow with the organization.
Our ideal candidate seeks to be a part of the arts community, is energetic, kind, efficient, communicative, insightful, resourceful, and shares the mission and values of ACPA.
This position is generally Monday – Friday 8am to 5pm but may vary for event support and communications with NYC/touring companies.